Ian Landsman

Home · About Me · Twitter (daily updates) · Most Popular Articles · Search
My primary postings are now on Twitter, please follow me there: @ianlandsman

More Proof That Blogs Equal Good Business

If you're in the market for a powerful and user friendly Help Desk solution, please take a look at my company's flagship product HelpSpot.
I just heard from my designer tonight that the article I wrote up about the design process for my companies logo has gotten him several logo design gigs already. A little more proof that some of what I talk about here works. Encouraging blogging about your product equals sales. It's that simple.

Mike was enthusiastic to let me show off his work and now that's paying off for him. Do you encourage your clients to blog about you?
Created on 02.19.2005 2:02 am · Comments (14)


Discussion

Maybe I'm crazy, but... I would think a bigger resource for generating business would be a portfolio! I couldn't seem to find one on his site...

Created by Liam Strand on 02.19.2005 3:02 am

Further proof that all the good designers are too busy to update their portfolio's grin

Created by Steve Wasiura on 02.19.2005 3:02 am

Guys, I've got some samples up on my company site (design and portfolio section coming soon) here:

Corporate Identity (several logos):
http://www.makalumedia.com/design/corporate-id.html

Print Design (one project):
http://www.makalumedia.com/design/print-design.html

And there's the samples listed on my own weblog too in the design category:

http://www.rohdesign.com/weblog/archives/cat_design.html

However, Liam is right -- I/we (Makalu) need a defined portfolio in place. However, I would say articles describing how work was done, like Ian's Business Logo post are in a way encapsulated portfolio pieces themselves.

Thanks everyone for the little kick forward — I needed it. grin

Created by Mike Rohde on 02.19.2005 3:02 am

Thanks for the prominent placement on the page! I really like that Pino Fitness logo, great work.

Created by Ian on 02.19.2005 3:02 am

And that's really what I'm getting at. That having a portfolio is certainly one of those things you "supposed" to have, but a personal recommendation is alot more powerful than a static portfolio.

Created by Ian on 02.19.2005 3:02 am

Liam -- point well taken. grin

It is being worked on currently for the MakaluMedia, the firm I work for. Meanwhile, there are several projects worked on in the design category of my personal weblog:

http://www.rohdesign.com/weblog/

Still, the interesting point really is that I've recieved 2 solid leads from Ian's article, which I guess serves as about the best portfolio piece on logo design I could think of.

Created by Mike Rohde on 02.19.2005 3:02 am

Maybe I'm crazy, but... I would think a bigger resource for generating business would be a portfolio! I couldn't seem to find one on his site...

Created by Liam Strand on 02.19.2005 3:02 am

Yeah, perhaps you should be seeking out designers without portfolios!

Created by Ian on 02.19.2005 3:02 am

Further proof that all the good designers are too busy to update their portfolio's grin

Created by Steve Wasiura on 02.19.2005 3:02 am

Guys, I've got some samples up on my company site (design and portfolio section coming soon) here:

Corporate Identity (several logos):
http://www.makalumedia.com/design/corporate-id.html

Print Design (one project):
http://www.makalumedia.com/design/print-design.html

And there's the samples listed on my own weblog too in the design category:

http://www.rohdesign.com/weblog/archives/cat_design.html

However, Liam is right -- I/we (Makalu) need a defined portfolio in place. However, I would say articles describing how work was done, like Ian's Business Logo post are in a way encapsulated portfolio pieces themselves.

Thanks everyone for the little kick forward — I needed it. grin

Created by Mike Rohde on 02.19.2005 3:02 am

Thanks for the prominent placement on the page! I really like that Pino Fitness logo, great work.

Created by Ian on 02.19.2005 3:02 am

And that's really what I'm getting at. That having a portfolio is certainly one of those things you "supposed" to have, but a personal recommendation is alot more powerful than a static portfolio.

Created by Ian on 02.19.2005 3:02 am

Liam -- point well taken. grin

It is being worked on currently for the MakaluMedia, the firm I work for. Meanwhile, there are several projects worked on in the design category of my personal weblog:

http://www.rohdesign.com/weblog/

Still, the interesting point really is that I've recieved 2 solid leads from Ian's article, which I guess serves as about the best portfolio piece on logo design I could think of.

Created by Mike Rohde on 02.19.2005 3:02 am

Yeah, perhaps you should be seeking out designers without portfolios!
-----

Created by Ian on 02.19.2005 3:02 am

 

Leave a Comment

Commenting is not available in this weblog entry.


> RSS 2.0
> Blog Archives (complete list)
> HelpSpot Mailing List

Copyright © by Ian Landsman

Design by Jakob Nielsen